Internet Radio Changed Mom's Business and Life!

Internet Radio changed Mom's Life and Business!
by Kelly McCausey

Internet Radio changed Kelly McCausey's business and it ended up changing her life.

In early 2002 Kelly turned to the internet to help her earn some extra money. She built her first business website to promote a freelance desktop publishing company that she would be doing from home to provide some much needed extra cash. Already employed full time, she just wasn't making enough money to make ends meet. As a single Mom, Kelly wanted to earn more without sacrificing the amount of time she had to be home with her son.

Interestingly enough, the only job offers that came her way were not to do desktop publishing but rather friends and acquaintences asked her to build them a website or to help with their web graphic needs. Just a few weeks later Kelly tweaked her website to highlight these services instead and she soon had a steady flow of clients.

It was in 2003 that she first learned about internet radio. A longtime audible learner, she searched for programs of interest and found one that talked often about internet business and occassionally highlighted a work at home Mom. She devoured the audio archives and couldn't wait to hear the next episode each week.

She became so enamoured with internet audio that she looked for ways to incorporate audio with her existing websites, choosing to launch a short audio newsletter for her work at home Mom directory website, USAWAHM.com . The newsletter was only five minutes a week and quickly grew a listenership.

Then the worst happened. The internet radio program that she enjoyed so much went off the air. After several weeks she realized it wasn't coming back and search as she might, there were no other programs out there with similar content. This got her thinking seriously about how to bring more audio content to the web for other Moms like her.

With the sponsorship of InternetBasedMoms.com, Kelly launched Work at Home Moms Talk Radio in November 2003. An independant internet radio show on a shoestring budget, the show had over 250 weekly listeners before the end of the year. When podcasting exploded in fall of 2004, Kelly jumped onto the podcast wave, further growing her listenership and increasing her excitement about audio on the web.

Kelly believes that more Moms should launch internet radio programs and podcasts on a wide range of family freindly topics. She created a tutorial that shows how it can be done and is forming a network of programs to help to co-promote one another's shows, The Mom Cast and Mom's Radio Network.

WAHM Talk Radio changed the face of Kelly's business. She rarely accepts design work and has instead developed a large portion of her income through affiliate marketing. She mentors other work at home Moms in creating successful online businesses as well.
While Kelly discovered that what you start out with is not always what you end up with in business, it is important to find something that you feel passionate about and will enjoy doing over the long term. Internet business success is cumulative and she feels that she is just now reaping the true profits from her many hours of hard work over the years.

Moms, Get more Ideas here!

The Play Opens tomorrow

We will be attending Life and Other One-Man Shows tomorrow.
Rachel will be doing a monologue.

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